Becoming HER: THE CONFIDENT, MAGNETIC WOMAN WHO BUILDS HER DREAM LIFE IN 90 DAYS...

Ditch perfectionism, silence self-doubt, and finally build the life you’ve dreamed of—without waiting for the “perfect time” or sacrificing who you are.

Becoming HER: THE CONFIDENT, MAGNETIC WOMAN WHO BUILDS HER DREAM LIFE IN 90 DAYS...

Ditch perfectionism, silence self-doubt, and finally build the life you’ve dreamed of—without waiting for the “perfect time” or sacrificing who you are.

The Cycle That's Keeping You Stuck...

You’ve spent your whole life being the strong one — the reliable friend, the responsible daughter, the one everyone can lean on.

But when it comes to your own dreams, confidence, and happiness, you’ve been surviving on autopilot — pushing through doubt, perfectionism, and people-pleasing just to get by.

You tell yourself it’s “not the right time” to focus on you. You silence that voice inside that keeps whispering you’re meant for more. You’ve tried the books, the podcasts, the courses — but nothing seems to stick.

On the surface, everything might look fine. But behind the scenes, your confidence has been chipped away by self-doubt, judgment, and fear of failure.

And even when you do succeed, imposter syndrome creeps in — making you question if you really earned it, or if it’s only a matter of time before people “find you out.”

You’re stuck in an exhausting cycle of second-guessing yourself, holding back, and playing small — not because you’re broken, but because you’ve been operating inside beliefs and patterns that were never designed to let you win.

The Cycle That's Keeping You Stuck...

You’ve spent your whole life being the strong one — the reliable friend, the responsible daughter, the one everyone can lean on.

But when it comes to your own dreams, confidence, and happiness, you’ve been surviving on autopilot — pushing through doubt, perfectionism, and people-pleasing just to get by.

You tell yourself it’s “not the right time” to focus on you. You silence that voice inside that keeps whispering you’re meant for more. You’ve tried the books, the podcasts, the courses — but nothing seems to stick.

On the surface, everything might look fine. But behind the scenes, your confidence has been chipped away by self-doubt, judgment, and fear of failure.

And even when you do succeed, imposter syndrome creeps in — making you question if you really earned it, or if it’s only a matter of time before people “find you out.”

You’re stuck in an exhausting cycle of second-guessing yourself, holding back, and playing small — not because you’re broken, but because you’ve been operating inside beliefs and patterns that were never designed to let you win.

Why Surface-Level Fixes Don’t Change Your Life...

  • Affirmations, vision boards, and trendy journals without identity work are just spiritual noise.

    Inspiration feels good for a moment. But without rewiring the beliefs and patterns running the show, nothing actually changes.

  • You can’t build lasting confidence if deep down you still believe you’re not enough.

    Reading more books or listening to another podcast won’t work if your core identity is still tied to fear, perfectionism, and people-pleasing.

  • You’ve been trying to force change using the same external “fixes” that kept you stuck in the first place.

    You don’t need another course or quick hack. You need a system that shifts your mindset at the root so you can finally become her—the version of you who’s confident, magnetic, and free.

  • Imposter syndrome keeps you playing small, no matter how much you achieve.

    Even when you hit milestones, that inner voice whispers that you just got “lucky” or that you don’t deserve it. Until you rewire the root identity behind those thoughts, you’ll keep downplaying your wins instead of stepping into the confident woman you actually are.

If this sounds like you, don't worry - We created this to help you fix all that.

Why Surface-Level Fixes Don’t Change Your Life...

  • Affirmations, vision boards, and trendy journals without identity work are just spiritual noise.

    Inspiration feels good for a moment. But without rewiring the beliefs and patterns running the show, nothing actually changes.

  • You can’t build lasting confidence if deep down you still believe you’re not enough.

    Reading more books or listening to another podcast won’t work if your core identity is still tied to fear, perfectionism, and people-pleasing.

  • You’ve been trying to force change using the same external “fixes” that kept you stuck in the first place.

    You don’t need another course or quick hack. You need a system that shifts your mindset at the root so you can finally become her—the version of you who’s confident, magnetic, and free.

  • Imposter syndrome keeps you playing small, no matter how much you achieve.

    Even when you hit milestones, that inner voice whispers that you just got “lucky” or that you don’t deserve it. Until you rewire the root identity behind those thoughts, you’ll keep downplaying your wins instead of stepping into the confident woman you actually are.

If this sounds like you, don't worry - We created this to help you fix all that.

Becoming Her Isn’t About Doing More — It’s About Rewiring Who You Are

If you want real, lasting change, it’s not about pushing harder or forcing yourself into another hustle cycle — it’s about shifting the beliefs and identity that shape every decision you make.

The women who transform fastest don’t try to be perfect — they learn to release self-sabotage, embody confidence, and step fully into the version of themselves who already has the life they want.

They operate from magnetic confidence, a clear identity, and aligned action that naturally attracts the right opportunities.

Becoming HER is how you get there — helping you rebuild your mindset, unlock your potential, and finally create a life that feels like yours.

Becoming Her Isn’t About Doing More — It’s About Rewiring Who You Are

If you want real, lasting change, it’s not about pushing harder or forcing yourself into another hustle cycle — it’s about shifting the beliefs and identity that shape every decision you make.

The women who transform fastest don’t try to be perfect — they learn to release self-sabotage, embody confidence, and step fully into the version of themselves who already has the life they want.

They operate from magnetic confidence, a clear identity, and aligned action that naturally attracts the right opportunities.

Becoming HER is how you get there — helping you rebuild your mindset, unlock your potential, and finally create a life that feels like yours.

Meet Erica

Founder of Becoming HER

For years, I was doing everything they told me to.

I read the books. I listened to the podcasts. I bought the courses and journals.

From the outside, it looked like I had it together. But behind the scenes, I was stuck in perfectionism, doubting every decision, and still not living the life I knew I was meant for.

I didn’t have a motivation problem. I had a mindset problem.

Everything changed when I stopped chasing external fixes and started rewiring the beliefs that were keeping me stuck.

I built a system that helped me step into the confident, magnetic version of myself — the version who actually creates the life she wants.

Now, I help women do the same:


Overcome self-sabotage, break free from fear and people-pleasing, and finally become her — the woman they’ve always known they were meant to be.

Meet Erica

Founder of Becoming HER

For years, I was doing everything they told me to.

I read the books. I listened to the podcasts. I bought the courses and journals.

From the outside, it looked like I had it together. But behind the scenes, I was stuck in perfectionism, doubting every decision, and still not living the life I knew I was meant for.

I didn’t have a motivation problem. I had a mindset problem.

Everything changed when I stopped chasing external fixes and started rewiring the beliefs that were keeping me stuck.

I built a system that helped me step into the confident, magnetic version of myself — the version who actually creates the life she wants.

Now, I help women do the same:


Overcome self-sabotage, break free from fear and people-pleasing, and finally become her — the woman they’ve always known they were meant to be.

INTRODUCING...

BECOMING HER

A personalised 1:1 experience for women ready to break free from self-sabotage and limiting beliefs — and finally step into the confident, magnetic

version of themselves who creates the life they deserve… without waiting for the “perfect time” or hustling harder.

Rewire Your Identity From the Inside Out

Uncover the beliefs holding you back, release perfectionism, and finally step into the confident, magnetic version of yourself who creates the life she wants.

Build Unshakable Confidence That Lasts

No more surface-level fixes or quick hacks. Learn how to shift your mindset at the root so confidence becomes who you are — not something you force.

Create ChangeWithout Burning Out

You don’t need to grind harder or wait for the “perfect plan.” Our system helps you break free from self-sabotage and move forward with clarity and alignment.

Your Path to Her — Clear & Supported

Transformation doesn’t have to feel overwhelming. We give you the tools, guidance, and step-by-step path to embody your highest self and live the life you’ve always known you were meant for.

INTRODUCING

A done for you content and VSL system for coaches and beginners ready to convert followers into premium clients -

without needing to go viral.

Craft A Magnetic Personal Brand

Get crystal-clear on who you serve, what makes you different, and why people should buy — so your content finally cuts through the noise.

Build a High-Converting VSL That Sells for You

A client-attracting video sales letter designed to convert viewers into buyers — without the fluff or guesswork.

Attract Clients Without Posting 24/7

No more burning out trying to keep up with content trends. Our system turns your existing audience into leads and buyers — on autopilot.

Scale With Simplicity, Not Stress

You don’t need to do more. You need a better system. We give you everything — from scripts to tech to strategy — so you can scale with clarity and ease.

Why This Works...

Most self-help advice fails because it doesn’t fix the root problem — your mindset and identity.

You’re told to read more books, repeat affirmations, or wait for the “perfect plan”…

But none of that matters if deep down you still believe you’re not enough, or if perfectionism and fear keep running the show.

Becoming HER goes deeper.

It helps you rewire your limiting beliefs, rebuild your confidence, and step into the version of yourself who naturally attracts the life she wants.

We strip away the surface-level fixes that leave you stuck — and replace them with identity shifts, clarity, and a system that actually lasts.

No more spinning in self-doubt.

No more wondering why nothing ever sticks.

Just a proven path, a confident identity, and the freedom to finally live the life you’ve always known you were meant for.

Why This Works...

Most content strategies fail because they don’t fix the root problem —positioning.

You’re told to post more, try trending audios, or go live every day…

But none of that works if people don’t instantly understand what you offer or why you’re different.

Her Social Blitz goes deeper.

It helps you clarify your positioning, craft a high-converting VSL, and build the content foundation that actually attracts premium clients.

We strip away the tactics that burn you out — and replace them with messaging and systems that make your content do the heavy lifting.

No more throwing spaghetti at the wall.

No more wondering why you’re not converting.

Just a clear strategy, a standout brand, and a sales system that finally works — even with a small following.

What's Included...

  • A premium 12-week transformation designed to rewire your mindset, overcome self-sabotage, and step fully into the most aligned, confident version of yourself.

  • A proven mindset framework to rebuild your identity — so you stop playing small and start showing up as the woman who already has the life you want.

  • Practical tools, daily shifts, and guided exercises that make confidence and alignment your new normal (no more second-guessing yourself).

  • Personalized support and step-by-step guidance so you can finally break free from fear, perfectionism, and people-pleasing — and create a life that feels authentic, aligned, and yours.

What's Included...

  • A premium 12-week transformation designed to rewire your mindset, overcome self-sabotage, and step fully into the most aligned, confident version of yourself.

  • A proven mindset framework to rebuild your identity — so you stop playing small and start showing up as the woman who already has the life you want.

  • Practical tools, daily shifts, and guided exercises that make confidence and alignment your new normal (no more second-guessing yourself).

  • Personalized support and step-by-step guidance so you can finally break free from fear, perfectionism, and people-pleasing — and create a life that feels authentic, aligned, and yours.

What's Included...

  • A premium 12-week experience designed to clarify your positioning, refine your messaging, and elevate your personal brand

  • A proven VSL formula to help you communicate your offer clearly

    and confidently — so the right people say yes faster

  • High-converting content scripts, brand pillars, and storytelling prompts so you never run out of things to say (or post)

  • Strategic support to help you stand out, attract qualified leads, and convert them — even with a small audience

Client Feedback

"Now we are hitting heights I never knew we could reach"

"Sue. You are the best!

I searched for the right person to handle my products, in fact (and you probably don't know this) I spoke with small, medium, and large PR and promotional companies to take my products to the next level.

No one understand my goals! I was getting discouraged until I met you! You took complete control, changed my perspective and direction, and now we are hitting heights I never knew we could reach!!

Thank you!

Chase M.

“You’re the real deal and I’m excited to learn more from you.”

Hey Sue I just wanted to say thank you again for our call today. I’m honestly so impressed with how you carry yourself.

You’re not just great on social media you truly know your stuff. The way you laid out the vision and helped me map out a strategy that actually fits me made so much sense.

I really appreciate your clarity, confidence, and that signature style of yours.

You’re the real deal and I’m excited to learn more from you.

Kelly

Client Results

Frequently Asked Questions...

Who is this for?

This is for ambitious, multi-passionate women who know they were meant for more — but feel stuck in cycles of self-doubt, perfectionism, or people-pleasing. If you’re ready to step into the confident, magnetic version of yourself and finally build the life you’ve always dreamed of, this is for you.

What support do I get here?

You’ll get a 12-week 1:1 experience with Erica, including personalized mindset coaching, tools to rewire limiting beliefs, guided exercises to build unshakable confidence, and direct support every step of the way. No cookie-cutter fixes — everything is tailored to YOU.

What should you prepare?

Come with an open mind and a willingness to do the inner work. Bring the doubts, fears, and patterns that have been holding you back — we’ll break them down together and create a clear, personalized plan for becoming the version of you who finally lives her dream life.

What if I’ve "tried everything"?

Perfect. Most women who join have already read the books, listened to the podcasts, and tried the courses. That’s not the problem. The real shift comes from rewiring your identity and finally addressing the root beliefs that keep you stuck. This isn’t about adding more — it’s about becoming her.

Frequently Asked Questions...

Who is this for?

This is for ambitious, multi-passionate women who know they were meant for more — but feel stuck in cycles of self-doubt, perfectionism, or people-pleasing. If you’re ready to step into the confident, magnetic version of yourself and finally build the life you’ve always dreamed of, this is for you.

What support do I get here?

You’ll get a 12-week 1:1 experience with Erica, including personalized mindset coaching, tools to rewire limiting beliefs, guided exercises to build unshakable confidence, and direct support every step of the way. No cookie-cutter fixes — everything is tailored to YOU.

What should you prepare?

Come with an open mind and a willingness to do the inner work. Bring the doubts, fears, and patterns that have been holding you back — we’ll break them down together and create a clear, personalized plan for becoming the version of you who finally lives her dream life.

What if I’ve "tried everything"?

Perfect. Most women who join have already read the books, listened to the podcasts, and tried the courses. That’s not the problem. The real shift comes from rewiring your identity and finally addressing the root beliefs that keep you stuck. This isn’t about adding more — it’s about becoming her.

What if I’ve "tried everything"?

Perfect. Most women who join have already read the books, listened to the podcasts, and tried the courses. That’s not the problem. The real shift comes from rewiring your identity and finally addressing the root beliefs that keep you stuck. This isn’t about adding more — it’s about becoming her.

Stop Waiting. Start Becoming Her.

Book your exclusive call and begin rewiring the beliefs that have been keeping you stuck.

BOOK NOW - AS WE HAVE LIMITED SPACES AVAILABLE

COPYRIGHT 2025

COPYRIGHT 2025